Google is adding new ways to help users find and support Black-owned businesses, the search giant said Thursday. US merchants with a verified Google Business Profile can now add a Black-owned business attribute to their profile so customers can see that it’s Black-owned when they find that business through Google Search and Maps, according to a blog post.
To spread the word about the new Black-owned business tag, Google partnered with the US Black Chambers, and will provide training for Black-owned businesses to improve their Google presence with tools like Google My Business and Google Analytics.
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